Interactive “Webinars” on navigating the maze of federal contracting and other business essentials will be conducted by the U.S. Small Business Administration and Strategic & Learning Services, Inc., a small business based in Albuquerque, N.M. The training sessions will be held on May 17, July 19, Aug. 16 and Sept. 13. The series is for small-business owners who are eligible…
I have come across many clients of mine informing me on all bad things about the website built by them (few were recommended by me!). Let’s face it. Just creating a good site and uploading it on a fast server is not enough. Let’s not miss an important point here – having a website is not enough, it is just…
During the course of discussions, many of my clients have told me – they are unable to sell their products because customers do not need the product. My response to all of them is – that’s not the case. They may not want it, but they need it. Let us understand the finer details. We need food, we may not…
If you are a small business dealing with the issues of Intellectual Property (IP), you are definitely not alone. Research estimates placethe value of the IP market at between $5 trillion to $5.5 trillion. Small businesses place a significant role in this market. According to the SBA’s Office of Advocacy, the technological influence of small firms is growing dramatically. Believe…
USP, abbreviation of Unique Selling Proposition, is the way a company can differentiate its product range form that of competition. Unique selling proposition is something that sticks, grows and identifies with a product. USP later on got on to MSP – multiple selling propositions, essentially meaning the same thing on a larger number of planks. USP is the feature or…
CNNMoney.com offers an overview of five organizations that are geared to assisting women in business. They include: COMMITTEE OF 200 which provides advisors for women who own businesses with $3 million to $10 million in sales. www.c200.org. MAKE MINE A $MILLION BUSINESS PROGRAM helps women entrepreneurs reach $1 million in annual revenues by giving participants a year of business coaching…
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