As small business owners, we may not allows be able to compete with larger competitors on price and location, but we do have one advantage. We pay attention to the details, the little things, and that’s what makes a difference with our clients. In that respect, we have the competitive advantage and should use it accordingly. Good customer service is…
Having a website is not enough to gaurntee business for your small business organization. The small business owner must put in special efforts to promote the website to have huge traffic generated, and a good number converted into customers. There are many techniques employed by the website owners to enhance the traffic activity on their site. Most popular are lists management…
The results of an International Profit Associates Small Business Research Board (IPA SBRB) survey released this week show that small and medium-size manufacturers are more optimistic than other industry segments. Many owners and managers are projecting revenue growth and continued hiring over the next 12 months. Almost half of the surveyed manufacturers indicated that they are forecasting improvement in the…
Many scientists and researchers are working almost on a 24/7 basis to understand the consumer behavior of the people making online purchases. While different studies have various outputs, none is able to build an exact behavioral model. All the studies however, are converging on one output – more than 85% of the visitors buy the product within one year of…
A study by Experian shows that entrepreneurs are better educated and wealthier in comparison to the general public. Owners of unincorporated and incorporated businesses make, $72,000 and $78,500 respectively in comparison to the average national income of 58,100. In terms of education, owners of incorporated businesses are also 56% more likely than average Americans to have completed college. Unincorporated business…
Succeeding in business is all about being emotionally stable. One may get shock reading this. After all we have been taught that a businessman can succeed only when he is able to rid of his emotions. Okay, I am not trying to turn the apple cart. My statement should be interpreted by the small business owners thus – try to…
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