Female business owners looking for additional resources and support should check out the Make Mine a $Million Business Program. Make Mine a $Million is designed to help women entrepreneurs surpass the million dollar revenue mark. The program provides money, mentoring, and marketing opportunities to help women entrepreneurs push their businesses past the million dollar threshold. By submitting an application, you…
If your company is radically redesigning an exisiting service or product, or maybe you are running with a new idea for the first time, you know there are significant risks involved. Unfortunately, those risks aren’t always easily managed through standard financial models. For example, you can’t accurately predict if you will alientate existing clients by attempting a daring new brand…
In my long career of management consulting I have come across many people with exceptional organizational skills. Some of them were also exceptionally poor at planning. Barring this weakness, they are able to manage their small businesses with excellent results. I have found most of them in the businesses which require organizational skills – transport & logistics, wedding, courier, events,…
Marketing can be done in either or both ways – push marketing and pull marketing. Push marketing technique is older of the two. A small business owner following the strategy of push marketing will work harder with intermediaries to sell the products. On the other hand, pull marketing is all about pulling the customer to purchase. Push marketing believes that…
Between 1997 and 2002, the number of women-owned business grew 20% in the U.S. The report “Women in Business: A Demographic Review of Women’s Business Ownership” produced by the U.S. Census Bureau found that: Women owned 6.5 million firms in 2002. Over 14% of these firms were employers, with 7.1 million employees and $173.7 billion in annual payroll. Women-owned firms…
Activity Based Costing or ABC is a method which tries to determine final cost of a product taking into account the processes, cost elements and unit costs. ABC is different from traditional costing methodology in one sense – ABC tries to explore avenues of production efficiency and deliver the true cost to management. But is Activity Based Costing useful…
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