Packaging in its initial days was perceived as something needed for securing and storing the goods till the time the buyer reaches home. But no longer now – packaging is treated as a part of the product offering. Here are some tips that may prove to be helpful – 1. Know your customer – try not to offer the same…
There is a lot to be said for the “smile and dial” approach to getting new business, but taking a few steps to enhance the quality of prospects will always improve your final numbers. I have a lot of friends who think about dating almost the same way many telemarketers do: it’s a numbers game that takes going out and…
A U.S. Senate bill introduced this week would give bigger breaks to small business owners who buy large SUVs. In addition to allowing tax deductions of up to $100,000 for hybrid vehicles and vehicles that use fuel alternatives to gasoline, the new legislation would allow small business owners to claim depreciation on the value of their vehicles not covered by…
Small Business owners may need to get political. The American Small Business League is worried that in the current political climate and thanks to recommendations from an American Enterprise Institute analyst, the Small Business Administration is going to vanish. The Bush administration continues to reduce funding to the Small Business Administration. The mission of the Small Business Administration is to…
Are you in touch with your customers, whether past or present? If you are already doing that, I must say, you are on the path to success. If you are not, here’s how you should be in touch with them. Plan a newsletter for your customers or prospective customers. First of all, define your prospective customers clearly and build a…
From Ed Botts Blog site posted on 2/26/06 – Microsoft is giving away copies of Microsoft Office Small Business Management Edition, which includes Word, Excel, PowerPoint, Access, Publisher, Outlook with Business Contact Manager Update, and Small Business Accounting 2006.What’s the catch? You have to watch three live webcasts over a four-day period and fill out a short evaluation for each…
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